Google has introduced a new “Create video” button in the Videos section of the Demand Gen campaign workflow, currently in beta. This feature allows advertisers to create videos using Google’s AI, likely utilizing the VEO 3 Video AI Gen technology.
For advertisers, this update emphasizes Google’s commitment to video content and aims to eliminate common barriers to video advertising.
This update was shared by Thomas Eccel.
The same feature has also been spotted in Demand Gen, but this time in the Images section, where the button says “Create videos from images.” The screenshot was shared by Arpan Banerjee and Adriaan Dekker.
