Google Showing Products in Gmail Ads
Google is rolling out a new format for Demand Gen ads on Gmail. These ads now display selected products…
Browsing Tag
Demand Gen
86 posts
YouTube Subscriptions as Demand Gen Campaign Goal
Google Ads has introduced a new update for Demand Gen campaigns: Advertisers can now optimize for YouTube…
Google Confirms Landing Page Previews for Demand Gen
About a week ago, Google introduced a new feature that allows advertisers to use landing page previews in Demand…
Crop & Trim Feature Help Page Live for Demand Gen Video Ads
Adriaan Dekker shared that Google has launched a new help page about video crop and trim tool within Demand Gen…
Segment Demand Gen Performance by Network
Thomas Eccel observed that you can now view detailed channel-level performance data for Demand Gen campaigns…
Google Brings Discover to Desktop
At the Search Central Live event in Madrid, Google announced that Discover is expanding to desktop devices. This…
Auto-Generated Landing Page Previews for Demand Gen
Thomas Eccel shared an update on Google Ads, which now lets advertisers auto-generate landing page screenshots…
Demand Gen Ads Now Offer More Engagement on YouTube
Anthony Higman pointed out that Demand Gen on YouTube is now expanding after seeing a few seconds of the video…
Demand Gen Conversion Columns Live in Google Ads
Google announced a new set of columns for Demand Gen in January 2025. Now, these columns are available in the…
VAC Duplication Now Defaults to Demand Gen
Brent Neale found that copying a Video action campaign automatically selects an upgrade to Demand Gen. It also…