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Automatic Parked Domain Opt-Out Now Rolling Out

Screenshot of an email from Google Ads titled "Changes to Parked Domains in Google Ads." It informs advertisers that from March 9, 2023, ads will automatically opt out of showing on parked domains unless manually opted in. Instructions for opting in are included.

Kirk Williams shared that starting March 19, 2025, Google Ads will automatically opt his account out of serving ads on parked domains.

This change means ads won’t appear on these low-value sites unless advertisers manually opt back in via Content Suitability settings.

Screenshot of an email from Google Ads titled"Changes to Parked Domains in Google Ads." It informs advertisers that from March 9, 2023, ads will automatically opt out of showing on parked domains unless manually opted in. Instructions for opting in are included.

First announced in September 2024, this update aims to improve ad placement quality. If you still want to run ads on parked domains, you must re-enable the settings in your account.

Refer to the September announcement here: Content Suitability Changes for Parked Domains

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