Swipeable Demand Gen Sitelink Layout on YouTube Mobile
Thomas Eccel has shared that Google Ads has introduced a swipeable sitelink layout for Demand Gen campaigns on…
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PPC News: January 2025
68 posts
Explore PPC news published in January 2025 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Local Product Feeds Quietly Removed From Google Ads UI
Google Ads has quietly removed support for Local product feeds, which previously allowed businesses to promote…
First Look at Customer Retention Goal Setup
Google initially announced the Customer Retention Goal in March 2024, as part of a beta test. An official help…
Segment Enhanced Conversion Impact by Campaign Type
Thomas Eccel shared on X that Google Ads lets advertisers analyze the impact of enhanced conversions per…
“Used Since” Column for PMAX Assets
Petra Koucka noticed a new column at the asset level called “Used since“, which shows the date an…
Google Partners Get Exclusive New Promotion Offer Interface
Zeeshan Ali recently shared that Google has introduced a new interface for selecting promotion offers within…
Private Search Terms in PMax Campaigns
Adriaan Dekker received an update from Arpan Banerjee on a new Private Search Terms category that has surfaced…
Google Simplifies Ad Policies for Children and Teens
Starting January 2025, Google will update its ad policies for children and teens, aiming to make it easier for…
Performance Max Gets a Boost with New Brand Guidelines
Andrew Boyd, Axel Falck, and Crack PPC shared that “Brand Guidelines” for Performance Max feature is…
Google Ads and Microsoft Clarity Integration Now Available
The new Google Ads integration with Microsoft Clarity, initially launched in December 2024, is now available to…