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PPC News: January 2025

68 posts

Explore PPC news published in January 2025 all curated for you to save time and stay in the loop in the ever-evolving PPC world.

Stay Ahead This Valentine’s Day with Smart Ad Strategies

Valentine’s Day is a global celebration of love, and a surge in consumer spending comes with it. To make your…

January 24, 2025

Google Ads continues to enhance Performance Max with features focused on improved controls, reporting, and…

January 24, 2025

Microsoft Advertising is upgrading its Asset Library to the new Ads studio experience. Additional tools and…

January 24, 2025

Thomas Eccel shared that a new dynamic/expandable Demand Gen video ad format has surfaced on YouTube,…

January 24, 2025

Starting February 5, 2025, Google is updating its Other Restricted Businesses policy. Key changes include:…

January 23, 2025

Rakshit Shetty shared that Google Ads has announced two major updates:

January 23, 2025

Anthony Higman shared that Google is experimenting with varied headline sizes with ads, where H1 and H2 remain…

January 23, 2025

Starting January 15, 2025, Google will update its cryptocurrency ad policies for the UK. All advertisers must…

January 22, 2025

Google Ads has rolled out the “Conversions (Campaign Type)” column in beta for Demand Gen campaigns,…

January 22, 2025

A new feature called Search Max has appeared in Google Ads match type filter for some advertisers. “Search…

January 22, 2025