Your One-Stop Source for the Latest PPC News
Your One-Stop Source for the Latest PPC News

Brand Guidelines Live for PMax

Screenshot of a settings page displaying brand guidelines options with Auto Draft features. Includes fields for business name, logos, custom colors, and font. "Cancel" and "Save" buttons are at the bottom. Parts of the interface are highlighted with a red border.

Google has begun rolling out brand guidelines settings in Performance Max campaigns, enabling advertisers to customize business names, logos, colors, and fonts directly within campaigns. 

Announced in May, this feature is now active in select accounts.

It allows advertisers to tailor ads more closely to their brand identity across Google’s network. 

Note: Some help documentation and in-app settings have minor inconsistencies, particularly regarding the use of color and font in YouTube videos and display ads.

Screenshot of a settings page displaying brand guidelines options with Auto Draft features. Includes fields for business name, logos, custom colors, and font. "Cancel" and "Save" buttons are at the bottom. Parts of the interface are highlighted with a red border.

Read the official update here: About brand guidelines

This feature was spotted live by Dario Zannoni.

Share this article
0
Share
Shareable URL
Read next