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GML 2024: Further Updates on Creative Controls and Customization

A document detailing brand asset requirements and creative controls, with business name and logo as essentials. Optional brand customizations like colors and fonts are specified, along with eligible applications for YouTube and Google Display Network in preparation for GML 2024.

As announced during Google Marketing Live 2024, advertisers can adjust primary and secondary colors and font styles to match their brand identity.

However, Google has now released additional details about these features in an official help page article. The source link to the help page article can be found here: About brand guidelines

This update was spotted by Hana Kobzová.

Read all news announced during Google Marketing Live 2024.

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