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Attribution options in Conversion action settings

Screenshot of Google Ads attribution options. Two sections displayed: "Google paid channels" and "Paid and organic channels." Settings include various attribution models, with "Data-driven (Recommended)" selected for optimal conversion action tracking.

Victor Sellés spotted an attribution option “Paid and organic channels” that is preselected when checking the conversion action setup.

Hana Kobzová spotted another preselected option: “Google paid channels“.

These attribution options indicate which channels are eligible to receive conversion credit.

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