Collections in Google Merchant Center
A new functionality has appeared in Google Merchant Center, namely Collection. They can be used to create groups…
Browsing Category
PPC News: July 2023
30 posts
Explore PPC news published in July 2023 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Confidence Intervals in Experiments
When setting up an experiment, the option to set a confidence interval appeared. The news was pointed out by Luuk Fiets.
Ads in the Generative AI Section
American Barry Schwartz shared an ad display in search results directly in the generative AI section. Until now,…
Progress Bar for Ads
Tiago Goncalves came across a display of ad level progress bar.
Brand Restrictions for Search campaigns and PMAX
Brand exclusions were first spotted in June. Now, new feature, the opposite to Brand Exclusions, is being…
Search Themes for Signals
Alfred Simon discovered a new Search themes feature when setting up a signal for PMAX. In this section, we…
Google Ads Editor 2.4.2 Released
The new version of Editor 2.4 and its successors 2.4.1 and 2.4.2 in July brought several new features, for…
Revised Billing Configuration
In some accounts, a new layout of the Settings page in Billing has appeared, which is clearer. The news was…
Up to 5 Videos Combined in a Single Video Ad
When creating a video ad, it is now possible to add up to 5 videos within one video ad. The purpose of this…
Page Feed for Performance Max Help Page
The possibility of using page feeds, which we know from DSA campaigns, for PMAXs was already announced in…