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Pause Campaign Pop-Up Feedback Feature

October 31, 2023
A feature pop-up window on a blurred background prompts the user to select a reason for pausing a campaign. Options include "Business priorities changed," "Results didn't meet expectations," "Google Ads is too complicated," "Technical issues," and "Other.

When you pause a campaign, a new pop-up window might appear, asking further questions about your decision. Based on your choice, you might encounter additional questions.

Greg Kohler spotted this feature.

The survey form pops up when you pause a campaign, asking why. Options include changes in business priorities, unmet expectations, complexity of Google Ads features, technical issues, or other reasons. Buttons for "Cancel" and "Next" are at the bottom.
Google Ads pause screen features a pop-up feedback option with choices like "Business priorities changed" offering sub-options for promotion period, budget, and growth needs; "Results didn’t meet expectations;" "Google Ads is too complicated;" "Technical issues;" and "Other.
A screenshot of a Google Ads pause feedback form features a pop-up feedback section. Options include "Results didn’t meet expectations," with sub-options for cost, lead quality, conversions, and ads visibility. Other choices are business priorities, complexity, or technical issues when pausing a campaign.
Screenshot of a Google Ads survey form popping up, inquiring why a user is choosing to pause their campaigns. Options include business priorities, results, complexity, or other issues. A dropdown for complexity offers choices like performance optimization and audience management.
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