YouTube’s New Demand Gen Video Format Targets Mobile Users
Thomas Eccel shared that a new dynamic/expandable Demand Gen video ad format has surfaced on YouTube,…
Browsing Tag
PPC News: Video
284 posts
PPC News Feed is your go-to source for the latest updates on Video ads on YouTube. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Target CPV & Multi-Format Ads For Video View Campaigns
Rakshit Shetty shared that Google Ads has announced two major updates:
Simplified Subtype Menu for YouTube Campaigns
Thomas Eccel shared interesting news about the video campaign subtype menu in Google Ads has been updated for a…
Google Testing View-Focused YouTube Ads
Thomas Eccel observed that Google Ads appears to be testing a new YouTube ad format that prominently displays…
Netflix Tests Pause Ads
Andres Valderrama discovered that Netflix is experimenting with Pause Ads, a non-intrusive ad format that…
Google Ads Creative Studio Support Ends in Q1 2025
Google has announced that Google Ads Creative Studio will cease support by the end of March 2025 to focus on new…
YouTube and Demand Gen Expand Ad Features to Engage Brands on Shorts
YouTube is launching new ad capabilities aimed at boosting brand presence across Shorts and creator…
Implementation Guide to Partnership Ads
In August 2024, Google Ads introduced Partnership Ads powered by BrandConnect, a game-changing feature designed…
Brand Report for Reach Tracking
Google Ads has added a Brand Report section within Insights to help advertisers track reach across Video, Demand…
Audience Targeting Expands to Connected TV Ads
Microsoft Advertising has introduced audience targeting to Connected TV (CTV) ads globally, enabling advertisers…