GML 2024: New Features for Shopping Ads
Various feature were announced for Shopping ads during the Google Marketing Live 2024 event. You can watch…
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PPC News: Shopping
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PPC News Feed is your go-to source for the latest updates on Shopping campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
GML 2024: New Features for Product Studio
Product Studio was announced one year ago during Google Marketing Live 2023. This year, during Google Marketing…
GML 2024: Loyalty Promotions
Loyalty program setup within Google Merchant Center was spotted in February, but Google announced, that they…
GML 2024: Shopping Ads in Google Lens
At Google Marketing Live 2024, Google shared that Shopping ads will now be a part of Google Lens results. Lens…
GML 2024: Shopping Ads in AI Overviews
AI Overviews were announced last week during the Google I/O 2024 event and are already live in the US. At Google…
Feed Label and Language Limitations
Starting May 13, product feeds in Google Merchant Center will be limited to using only one feed label and one…
Local Inventory Ads Available in More Countries
Google is sending out emails to inform advertisers that its Local Inventory Ads program is expanding to new…
Help Pages on Performance Max for Marketplaces
Google has recently published dedicated help pages related to Performance Max for Marketplaces, a new PMAX…
Limitations on Advertising Deepfake Sexual Content
As of May 2024, Google is enhancing its commitment to a safe advertising environment by prohibiting Shopping ads…
Shopify Takes Over Shipping Management in Merchant Center
Emmanuel Flossie recently highlighted a key update affecting how shipping and delivery settings are managed when…