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Google Tests New Filter Feature in Top Search Bar

A Google search results page for "shop tennis shoes" showcases various options with prices, using a filter feature to refine categories like running and basketball shoes. Images, prices, store names, and ratings accompany each shoe. Some ads, highlighted as "Sponsored," can be accessed through the search bar.

Google is currently testing a new filter feature for Shopping ads in its top search bar to enhance search performance. This update is expected to allow users to refine their searches more effectively, making it easier to find relevant information quickly.

When the filter bar is used, it adjusts the search terms adding the marked filter names. For example, when you search for “shop tennis shoes” and mark “women’s”, “deals”, “nearby”, it updates the search term to “shop tennis shoes women’s deals nearby”.

This news was spotted by Adriaan Dekker and Brodie Clark.

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