Sponsored ‘Comparison Sites’ tab in Shopping
Giorgos Touloumis observed a new design for paid results advertised by Comparison sites within Shopping results.…
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PPC News: Shopping
485 posts
PPC News Feed is your go-to source for the latest updates on Shopping campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
AI-Generated Summary Arrives in Google Merchant Center
Google Merchant Center now shows AI-generated performance summaries marked as experimental. These insights…
Performance Max for Marketplaces in Southeast Asia
Marketplaces in Southeast Asia are huge. Google has published an article about its evolution and its advertising…
Google Shopping Now Shows Category-Wise Search Volume Data
Google has published a new help page article dedicated to Search volume. This report helps advertisers track…
Performance Max for Marketplaces Spotted Live in Shopping Ads
Performance Max for Marketplaces was first mentioned in May 2024 when Google launched an official help page…
Automated “Certification” Attribute in Google Merchant Feeds
Google has updated its Google Merchant product feed specification, specifically for the…
Google’s AI Background Tool Struggles with Accuracy
Michael Knudsen shared an unfortunate example of Google’s AI-powered background optimizer producing a poorly…
Google Merchant Center Auto-Detects Return Policies from Websites
Google Merchant Center Next can automatically recognize return policies from website content. It simplifies the…
Filtered Product Downloads Return to Google Merchant Center
After nearly six months, Google has fixed the filtered product download issue in Google Merchant Center Next.…
Feed Uploader Updated in GMC
If you manually upload your product feed or product review feed, you may have noticed that Google has updated…