Google Tests New “Featured Stores” Sponsored Section
Google is experimenting with a new Sponsored ad block called “Featured Stores” in Search results.…
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PPC News: Search
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PPC News Feed is your go-to source for the latest updates on Search campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Ads May Soon Show as “Sponsored Result”
Spotted by Arpan Banerjee and Adriaan Dekker, Google seems to be experimenting again with ad presentation. This…
Google Search Bug Flooded Results With Ads
On September 17, 2025, a bug in Google’s search results caused results pages to be overwhelmed with ads,…
Local Card-Based Ads Return to Search Ads
Google is bringing back card-style sponsored local ads in search results. Two ads are shown in a horizontal card…
Bing Ads Test Vertical Three-Dot Menu
Microsoft is experimenting with replacing the arrow-down icon next to sponsored ad URLs with three vertical dots…
Bing Tests New Hover Interaction in Search Ads
Microsoft is testing a new visual effect in Bing Search where Microsoft Advertising text ads grow in size when…
Google Ads Adds Text Guidelines to Control AI-Created Copy
Google Ads is introducing Text Guidelines, a new campaign-level feature designed to help advertisers guide how…
Google Expands “Campaign Total Budget” to Search, PMax & Shopping
Google Ads has expanded support for “campaign total budget” beyond Demand Gen and YouTube campaigns. Advertisers…
AI Max for Search Campaigns Goes Global
Google has officially rolled out AI Max to all advertisers worldwide. Advertisers can now apply AI Max directly…
Advertisers Spot Errors in Google’s AI-Driven Competitor Warnings
Anthony Higman reports misleading Google Ads alerts urging them to increase budgets because a “competitor” has…