Channel Reporting & Search Term Reporting for Performance Max
Anu Adegbola shared an update that Google Ads is testing channel controls for Performance Max. Additionally,…
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PPC News: Performance Max
339 posts
PPC News Feed is your go-to source for the latest updates on Performance Max campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
PMax Table View Bug in Google Ads
Thomas Eccel reported that Performance Max segmentation in the table view of the Google Ads online interface is…
Click-To-RCS Ad Extension In Beta
Alexandre Falck shared a new beta feature called Click-To-RCS, currently available in Germany. This ad extension…
PMAX Takes the Lead in Google’s Latest Ad Grant Change
Jason King shared that Google Ads now suggests Performance Max campaigns first for Ad Grant accounts, with…
Offline Conversion Update in Smart & PMAX with Store Goals
Starting February 28, 2025, Google Ads will prioritize locally engaged users for Smart campaigns and Performance…
Google Introduces New Creative AI Features for Lifestyle Imagery
Google Ads is launching new AI-powered creative tools to help advertisers generate engaging lifestyle imagery…
Performance Max for Marketplaces in Southeast Asia
Marketplaces in Southeast Asia are huge. Google has published an article about its evolution and its advertising…
Google Ads Pushes Brand Exclusions in PMAX
Thomas Eccel shared that Google Ads has introduced a blue info box in Performance Max campaigns, reminding…
New Insights on PMax Transparency & Control
Google has answered advertisers’ top questions about Performance Max, addressing transparency, optimization, and…
Brand Guidelines in the Asset Group Editor
Google Ads now prioritizes Brand Guidelines in Performance Max campaigns, placing them at the start of the asset…