Suspended Hotels Reinstated in Google Hotel Center
Google Hotel Center has reinstated all previously suspended hotels and is removing the “Suspended Hotels” tab.…
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PPC News: Hotel
29 posts
PPC News Feed brings you the latest updates on Hotel Ads and hotel advertising. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Tests Share Icon on Hotel Ads in Search Results
Google is experimenting with a share icon on Hotel ads in the Search results, allowing users to quickly share an…
Google Adds Help Pages for Itinerary Value Rules in Hotel Ads
Following the June update introducing itinerary-based conversion value rules, Google has now published three new…
Microsoft Enables Bulk Editing for Lodging Campaign Bids
Microsoft Advertising has added bulk editing for Property Group bids in Lodging campaigns. Advertisers can now…
Google Ads Expands Web to App Connect Across YouTube, Hotel & Demand Gen
Google Ads has rolled out new tools to better connect web and app advertising, making it easier to deliver a…
Google Surfaces Nearby Hotel Ads with Direct Booking Button
Google appears to be testing a new ad format that highlights nearby hotels with prominent blue buttons, linking…
Itinerary Conversion Value Rules Introduced for Travel Campaigns
Google Ads has introduced Itinerary Conversion Value Rules to help travel advertisers better optimize for…
Google Updates SERP for Travel
Google is rolling out a fresh user experience on its search related to Travel industry, spotted by Rudolph…
New Reporting Feature for Travel Feeds in Search
Google Ads has rolled out a new reporting feature for Travel Feeds in Search network. Advertisers can now use…
Google to Automatically Enable Travel Feeds in Search Ads
Starting October 15, 2024, Google will automatically activate Travel feeds for advertisers who connect their…