Google Launches ‘Popular Products’ Insights in Google Merchant Center
Google is rolling out the new Popular Products tab in Google Merchant Center Analytics, giving advertisers…
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PPC News: Google Merchant Center
145 posts
PPC News Feed is your go-to source for the latest Google Merchant Center updates. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Store Ratings Show Return Policy Details on Desktop
Return policy details were first seen on mobile in Store ratings automatic extensions in November 2023. This…
Google Announces 2025 Feed Specification Updates
Google has released its annual Merchant Center product data specification update, with changes rolling out now,…
Google Can Use Your Marketing Content to Market You
Google has introduced a new setting in Merchant Center called Marketing Content Usage. When enabled, it allows…
Same-Day Shipping Introduced to Merchant Center
You can now set the minimum handling time to 0 for same-day shipping if orders are placed before your cutoff…
Google Confirms Merchant Center Conversion Data Loss in February
Google Ads has confirmed a conversion data loss in Google Merchant Center for some advertisers in February 2025.…
Product Click Reporting in GMC Will Match Google Ads
Starting April 21, 2025, Google Merchant Center will update how it reports product clicks to align with Google…
GMC Social Profiles Expand Beyond the US
Google Merchant Center previously allowed merchants to add their social profiles under Business details, but…
New Limitations for the Condition Feed Attribute in GMC
Emmanuel Flossie spotted an updated help page for the Condition attribute in the Google Merchant Center product…
Google Launches New Merchant API for Shopping
Google has launched a new Merchant API, currently in beta, in Google Merchant Center, expanding beyond the…