Google Ads Editor has launched version 2.13, featuring several significant updates aimed at improving advertising functionality.
Among the new capabilities is full support for the “Show your ads on TV screens” recommendation, enhancing connected TV inventory access.
Additional updates include dedicated fields for Business name and Business logo in Responsive Video ads. Advertisers can now also leverage Composed images in Demand Gen image ads, supporting the migration from legacy Display campaigns. New features for Performance Max campaigns include a focus on customer retention goals, reinforcing efforts to re-engage past customers, alongside flexible bidding options that allow ad groups to have blank Target CPV and Target CPM bids.
See the official help page for the complete list of new features: Google Ads Editor version 2.13.