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Update to Gambling and Games Policy in Colorado

Illustration of a person holding a phone, surrounded by sports betting symbols: a soccer ball, coins, betting slips, a horse race, a trophy, and dice, representing online sports gambling.

On July 1, 2026, Google Ads will update its Gambling and Games policy for the United States. This change permits Daily Fantasy Sports ads in Colorado for licensed operators from the state’s Department of Revenue’s Division of Gaming (CDOG). 

Illustration of a person holding a phone, surrounded by sports betting symbols: a soccer ball, coins, betting slips, a horse race, a trophy, and dice, representing online sports gambling.

Advertisers interested in this policy update must apply for certification. 

The Gambling and Games policy page will reflect these changes when the new policy takes effect.

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