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GML 2026: Video Asset Creation in Asset Studio

Google Asset Studio video creation interface showing three template options: Life in Color, Endless Summer Glow, and Golden Hour, with sample lampshade product photography and Create video buttons for each template.

Advertisers using Asset Studio can now create videos tailored for YouTube campaigns more efficiently. 

Google Asset Studio video creation interface showing three template options: Life in Color, Endless Summer Glow, and Golden Hour, with sample lampshade product photography and Create video buttons for each template.

Users can select a narrative to serve as the foundation for the video and get a storyboard that allows for modifications directly before video rendering.

A Google Ads interface displays a storyboard in Asset Studio for video asset creation, showing five scenes with thumbnails: Attention-grabbing hook, Introduce the brand story, Call to action, Highlight the product, and Closing.

This innovation helps teams streamline video production, significantly reducing the time spent on making videos. 

The ability to swap scenes and adjust the flow enhances creativity and aligns videos with specific marketing goals, thereby opening up new opportunities for effective ad campaigns.

💡 Read all announcements from GML 2026 in one place
📅 Learn everything about Google Marketing Live 2026 event

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