Google Ads has quietly added Zoho CRM as a supported data source within Data Manager. Advertisers can now import data directly from Zoho CRM for:
- Customer Match
- Offline Conversion Import
- Enhanced Conversions for Leads
This brings Zoho in line with the other major platforms like Salesforce, HubSpot, and Shopify, making first-party data activation even more accessible.
Check out the full list of third-party partners here: Supported data sources.