Your One-Stop Source for the Latest PPC News
Your One-Stop Source for the Latest PPC News

Consent Mode v2 Compliance For Offline Conversion Imports

blank

Beginning March 6th, all new offline conversion imports must incorporate two additional columns to comply with Consent Mode v2:

  • Ad User Data, marked as GRANTED
  • Ad Personalization, also marked as GRANTED

Failure to include these columns will result in Google reporting 0 conversions. Initially, this mandate applies solely to new uploads, but from March 6th onwards, it will expand to encompass all uploads, regardless of their creation date.

This news was uncovered by Anthony Tierney.

blank
Share this article
0
Share
Shareable URL
Leave a Reply

Your email address will not be published. Required fields are marked *

Read next