Earn Ad Credits with Google Ads’ Referral Program
Dario Zannoni spotted a new help page on Google Ads’s referral program. Eligible users can earn ad credits…
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PPC News: June 2025
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Explore PPC news published in June 2025 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Segment Menu in Google Ads Gets More Compact UI
Saquib Syed noticed that a subtle but noticeable UI update is rolling out in Google Ads, this time in the…
YouTube Ads Just Got More Interactive
Adriaan Dekker and Arpan Banerjee just caught a slight update related to sitelinks within video ads on YouTube…
Conv. value (incl. predicted) Quietly Added to Google Ads
A new metric: “Conv. value (incl. predicted)” that quietly launched without an official…
Microsoft Advertising Channel App Now Available for More Shopify Merchants
Shopify merchants can now access Microsoft Advertising’s inventory directly from their store interface, thanks…
Google Might Finally Stop Auto-Enabling GDN in Search Campaigns
Google Ads no longer pre-selects its Display Network when setting up a search campaign. The box is now unchecked…
Target CPC Bidding Now Available in Demand Gen
Google has published an official help page on a new bidding strategy called Target CPC for Demand Gen campaigns.…
Conversion Setup Simplified with Step-by-Step Flow
After redesigning the Conversion Goals overview earlier this year, Google is now testing a revamped step-by-step…
Google Launches Commerce Media Tools for Brands and Retailers
Announced at Google Marketing Live 2025, Google is bringing its Commerce Media suite to advertisers through new…
Merchant Center Now Supports Website-Based Local Inventory Feeds
Google has introduced website-reported autofeeds, a new way to automatically import your in-store inventory into…