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PPC News: May 2025

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Explore PPC news published in May 2025 all curated for you to save time and stay in the loop in the ever-evolving PPC world.

Google Ads Help Page Tests AI-Powered Contact Us Experience

Google is experimenting with a redesigned Contact Us page on its official Google Ads Help site. In the previous…

May 23, 2025

Google is alerting advertisers whose websites or apps do not meet its EU User Consent Policy. The email notice,…

May 22, 2025

Coming later this year, Google Marketing Advisor is a new AI-powered assistant built into Chrome to help…

May 21, 2025

Google Analytics 4 is getting new capabilities to support better cross-channel measurement and budgeting. A new…

May 21, 2025

Google highlighted Data Manager, a solution that connects all your key data sources in one place, including…

May 21, 2025

Only 44% of marketers currently use marketing mix modeling (MMM), attribution, and incrementality testing…

May 21, 2025

Google is introducing a unified video manager in Google Merchant Center to help businesses manage and optimize…

May 21, 2025

First announced during GML 2024, Brand Profile in Google Merchant Center is now positioned as the central place…

May 21, 2025

Google is rolling out a new AI-powered feature in Google Ads and Merchant Center that proactively creates…

May 21, 2025

Later this year, Google will launch Asset Studio, a new unified creative destination built directly into Google…

May 21, 2025