Consent Unbundling Available in Google Ads Scripts
Starting January 2025, Google Ads scripts will support consent unbundling, allowing users to authorize specific…
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PPC News: November 2024
76 posts
Explore PPC news published in November 2024 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Image Asset Gallery Combines Square & Horizontal Images
Hana Kobzová spotted a search ad on desktop featuring an image asset gallery that included both square and…
Google’s Latest PPC Updates Add Multi-Action Elements
Anthony Higman has recently shared that Google Ads is testing some eye-catching updates, including more…
Updated PMAX Table View Now Displays Ad Strength
Dennis Westphal discovered that Google has updated the table view for asset groups in Performance Max. The Ad…
Google Tests Micro Headlines in Ads to Boost Click-Through Rates
Google is testing sub-headlines using clickable callout assets in Search ads. This new format could boost…
“Sale Event” Feature Launched in Google Merchant Center
Google Merchant Center has introduced a “Sale Event” promotion type, currently available for Free…
Election Ad Restrictions on Google to End November 11
Google will lift its temporary restrictions on US election-related ads starting November 11, 2024. These…
Brand Report for Reach Tracking
Google Ads has added a Brand Report section within Insights to help advertisers track reach across Video, Demand…
Audience Targeting Shifted to Signals in Demand Gen
Thomas Eccel spotted that Google recently transitioned Demand Gen campaigns to use signals rather than audience…
Release of Google Ads Editor v2.8
Google has launched Google Ads Editor v2.8. What’s new? • AI-generated images:Create images from text…