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No More 24-Hour Wait for Conversion Adjustments

An illustration of a laptop showcasing a webpage with a blue header and an "Ad" label, symbolizing testing in online advertising. In front, a yellow laboratory flask emphasizes experimentation, while subtly hinting at the integration of the new Sunset API schedule into your advertising strategy.

Starting September 9, 2024, Google Ads API users can upload conversion adjustments immediately after the original conversion is recorded, eliminating the previous 24-hour waiting period. 

This update removes the need to track certain error codes, such as ConversionAdjustmentUploadError.TOO_RECENT_CONVERSION_ACTION and ConversionAdjustmentUploadError.TOO_RECENT_CONVERSION

These changes affect the latest API and older versions (v15 and v16). 

For further details, read the article here: Improvements to conversion adjustment uploads

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