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GML 2024: New Features for Product Studio

Last updated on May 28, 2024

Product Studio was announced one year ago during Google Marketing Live 2023. This year, during Google Marketing Live 2024 two new features were announced.

By uploading “reference images” Product Studio creates visuals that match advertiser’s unique brand style.

Product Studio can bring products to live by generating a video based on one image

You can watch Google Marketing Live here: Google Marketing Live Keynote 2024.

Read all news announced during Google Marketing Live 2024.

Segment Enhanced Conversion Impact by Campaign Type

Last updated on January 19, 2025

Thomas Eccel shared on X that Google Ads lets advertisers analyze the impact of enhanced conversions per…

Screenshot of a Google Ads dashboard titled "Enhanced Conversion Impact - by Campaign Type." It showcases conversion action details, segmented by campaign types including "Search" and "YouTube," with reported conversions. A "New!" label is prominently highlighted.

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“Used Since” Column for PMAX Assets

Last updated on January 19, 2025

Petra Koucka noticed a new column at the asset level called “Used since“, which shows the date an…

A screenshot of an asset management dashboard showing a table with columns for Asset, Asset type, Level, Status, Source, Used since, Imp, Interactions, and Segment. Some data is blurred, and the "Used since" column is highlighted in yellow.

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Google Partners Get Exclusive New Promotion Offer Interface

Last updated on January 18, 2025

Zeeshan Ali recently shared that Google has introduced a new interface for selecting promotion offers within…

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Private Search Terms in PMax Campaigns

Last updated on January 19, 2025

Adriaan Dekker received an update from Arpan Banerjee on a new Private Search Terms category that has surfaced…

A screenshot of a Google Ads report highlights "Private search terms," with a note on queries searched by fewer than 50 unique users in the past 90 days. A red arrow points to "Private search terms," showcasing data crucial for optimizing PMax Campaigns.

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GML 2024: New Features for Product Studio

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Segment Enhanced Conversion Impact by Campaign Type

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