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PPC News: October 2023

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Explore PPC news published in October 2023 curated for you to save time and stay in the loop in the ever-evolving PPC world.

Search Themes are now public & with a new limit

In July, Search Themes were spotted in the Performance Max campaigns. Today, they are rolling out in beta. The…

October 26, 2023

A new feature has been launched for YouTube and the Display network on the campaign level, named Excluded…

October 26, 2023

Google has published a new guide on optimization techniques for the Performance Max campaign tailored for every…

October 26, 2023

Last week, from October 16 to 18, the Google Product Expert Summit 2023 took place in London. This is an annual…

October 25, 2023

Google has expanded its AR beauty features, first introduced three years ago. What began with the “Try…

October 25, 2023

A new help page focusing on account-level asset reporting has been published. It covers asset performance across…

October 25, 2023

Mike Rhodes and other users have reported problems with Google Ads Scripts. They are being blocked by Google in…

October 25, 2023

In September, Google Ads introduced Line as a method for reaching their support. Now, they’ve added…

October 24, 2023

Emir Bayutmuş has identified a fresh addition to YouTube’s advertising options: a video campaign subtype…

October 24, 2023

Google Ads has rolled out advanced targeting options for Demand Gen campaigns. These features, available at the…

October 24, 2023