Improved Measurement of Server-to-Server Conversions
Google has improved the measurement of server-to-server conversions. This release aims to recover conversions…
Update to Gambling and Games Policy for Peru
On July 8, 2026, Google Ads will revise its Gambling and Games policy to permit online lottery advertisements in…
Gmail Ads Move to the Bottom of Promotions and Social Tabs
Gmail Ads are now visible at the bottom of the Promotions and Social tabs within the Gmail interface on desktop.…
Google Ads Updates Target-Based Bid Strategies
Google has announced changes to target-based bid strategies in Google Ads, effective August 17, 2026. The…
Text Disclaimer Asset Arrives in Google Ads
A new feature, Text Disclaimer assets for regulated industries, has been spotted live under the Assets…
Google to Use IP Addresses for Ad Personalization in EEA
Google will start using IP addresses for ad measurement and personalization across the EEA, the UK, and…
Shop Diagnostics Tab in Conversions Section
A new feature has been spotted within Google Ads concerning the Shop diagnostics tab. This tab is part of…
Leads Section for Lead Forms Spotted Live
A new Leads section, previously announced, has been spotted live under Conversions for managing leads in Google…
Microsoft Publishes Official Activate 2026 Recap
Microsoft Advertising has published its official recap of Activate 2026, revisiting the event’s biggest…
Google Mixes Paid and Organic Results in Image Search
Google is now showing paid listings blended with organic results in the Images tab, making ads feel more…