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“Deal” Badge Spotted Live in Google Hotel Ads

Screenshot of a hotel ad showing a highlighted “DEAL” label, discounted rates, and an arrow pointing to the deal. Includes “NEW!” sign and Thomas Eccel’s photo at the bottom with promotional banners.

Google Hotel Ads now feature a new “DEAL” badge. This badge automatically appears when a hotel offers a discount of 15% or more, while a “GREAT DEAL” label signals discounts of at least 25%.

This update was spotted by Thomas Eccel.

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