Help page on Google TV targeting
In October, Thomas Eccel spotted Google TV as a new targeting option for video campaigns. Now, Google has…
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PPC News: Video
284 posts
PPC News Feed is your go-to source for the latest updates on Video ads on YouTube. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Microsoft Adds Premium Properties to Ad Network
Microsoft now offers to show display, native, and video ads on Microsoft Start, Microsoft Outlook, Microsoft…
Flip video feature for VAC and PMAX
Maximilian vom Eyser revealed that a new flip video feature has been introduced to both the Video action…
Google TV as a new targeting option for video campaigns
Thomas Eccel observed a new default network option in the video campaigns labeled as Google TV. This option…
New Video Subtype: YouTube Interactions
Emir Bayutmuş has identified a fresh addition to YouTube’s advertising options: a video campaign subtype…
Spotlight Moments: Expanding Ad Inventory on YouTube
Spotlight Moments is a dedicated YouTube hub that allows brands to prominently feature their ads across video…
Estimate the Impact of Your Inventory Selection
In Tools and Settings => Content Suitability you can choose what type of Inventory you want to use for your…
Video Views Campaign is rolling out
Dario Zannoni spotted the video views campaign subtype available in his account. This new subtype of a video…
Microsoft Advertising Launches New Video Products
Microsoft Advertising introduces Video and Connected TV ads, allowing users to set up online video and CTV…
Multi-format ads setting on campaign level
In July 2023, the capability to feature up to 5 videos within a single video ad was discovered. Emir Bayutmuş…