Google Tests Emojis for Shipping in Shopping Ads
Google is experimenting with emojis in Shopping ads, placing a truck emoji before the “Free shipping” label. The…
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PPC News: Shopping
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PPC News Feed is your go-to source for the latest updates on Shopping campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Tests “Visit Store” CTA in Shopping Ads
Google is now displaying a “Visit Store” call-to-action button directly in Shopping ads. The new CTA appears at…
Google Merchant API Expands Product Studio With AI-Powered Text
Emmanuel Flossie noticed that Google’s new Merchant API has more to offer than initially expected. In his recent…
Commerce Media Suite Spotted Live In Google Ads
Google’s Commerce Media Suite, first introduced at Google Marketing Live 2025, is now live in Google Ads…
Audience Exclusions Now Supported in Shopping Campaigns
Google Ads has quietly rolled out support for audience exclusions in Shopping campaigns, a major shift from…
Loyalty Tools in Google Ads and Merchant Center Coming Soon
Google has introduced new loyalty features across Google Ads and Merchant Center to help retailers engage…
Full Placement Reporting Announced for Search Partner Network
Google has introduced full placement reporting for Search Partner Network (SPN), covering Search, Shopping, and…
Cart Data Diagnostics Tool Live in Google Ads
Google has launched a new diagnostics tool for advertisers using conversions with cart data, aimed at improving…
Merchant API Replaces Content API for Shopping
Google has officially rolled out the Merchant API, now generally available and set to replace the Content API…
Automatic Improvements Page Renamed to Automations
Google has updated the Automatic improvements page in Google Merchant Center Next, now calling it “Automations”.…