Device Data in Performance Max
Thomas Eccel spotted device metrics in Performance Max campaigns. Conversion data is included as well.
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PPC News: Performance Max
340 posts
PPC News Feed is your go-to source for the latest updates on Performance Max campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Vehicle Ads For Aggregators in the U.S. and Canada
Google announced that aggregators are now eligible to show vehicle ads in the United States and Canada. Read the…
Automatically-Created Assets Turned On by Default
Thomas Eccel discovered that automatically created assets are now turned on by default. Make sure to turn it off…
Brand and Custom Label Report in Performance Max
In late October, we witnessed the introduction of a new tab in the Products section dedicated to product types…
YouTube Shorts in Performance Max for Store Visits
Google is slowly launching YouTube Shorts ad format to more campaigns. Maximilian vom Eyser has confirmed that…
Conversion Data in Performance Max Insights
Previously, Performance Max audience insights were centered around clicks and impressions. However, exciting…
Adding Products to PMAX Redesigned
Google has redesigned the way to add products to Performance Max. A new title has been integrated into the…
Generative AI for Performance Max Rolling Out to U.S. Accounts
Google has officially announced generative AI for Performance Max. It will help managers to generate more…
Flip video feature for VAC and PMAX
Maximilian vom Eyser revealed that a new flip video feature has been introduced to both the Video action…
Content Exclusions: Centralized Place for Exclusions in Performance Max
Thomas Eccel shared a screenshot of new content for the “Content Exclusions” section in his…