Microsoft Advertising Adds Neustar for Customer Match
Microsoft has expanded its partnership options for Customer Match by adding Neustar. Advertisers can now…
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PPC News: Lead Generation
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PPC News Feed is your go-to source for the latest updates on lead generation advertising. No more juggling multiple sources. We gather all the updates, so you don’t have to.
AI Generated Summaries Under Ad Descriptions
Google is testing the placement of AI-generated summaries in Google Ads sponsored results, positioned just below…
Google Ads Starts Showing Bidding Update Notification
Google Ads has begun displaying an in-account notification about the upcoming changes to bidding behavior for…
Google Ads Offers $20K Credits for Advertisers
Google is now providing $20,000 in free Google Ads credits, reaching an unprecedented level for…
Microsoft Launches Cruise Ads for Dynamic Promotions
Microsoft has introduced Cruise ads, designed to dynamically showcase cruise vacations to inspire…
Google Ads Users Can Now Unsubscribe From Reps
Advertisers can now unsubscribe from Google Ads representative communications to stop unwanted messages and…
Google Tests Black Sitelinks in Bigger Font Size on Desktop
Google is testing black sitelinks with a larger font size and a divider in Search ads on desktop. This follows…
Microsoft Expands View-Through Conversions to Multimedia Ads
Microsoft has updated its help page to clarify that View-through conversions are now tracked for Multimedia ads,…
Google Launches PMAX Channel Diagnostics
Google has launched a new feature within the Channel Performance section under Insights & Reports in…
Microsoft Introduces Performance Max Experiments
Microsoft has introduced two new experiment types for Performance Max campaigns. Advertisers can now utilize an…