“How This Ad Was Made” Added to My Ad Center
Google Ads has improved ad transparency to provide users with detailed information about ads generated…
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PPC News: Demand Gen
198 posts
PPC News Feed is your go-to source for the latest updates on Demand Gen campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Redesigns Asset Optimization Panel
Google Ads has introduced a redesigned Asset Optimization panel aimed at enhancing user experience. The updated…
How to Disable Automatically Created Videos in Demand Gen Campaigns [Screenshots incl.]
Have you opened a Demand Gen campaign and found a video ad you never uploaded? Or your clients contacted you…
YouTube Officially Introduces Watch-While Ads
A new YouTube ad format called Watch-While Ads spotted earlier this month has been officialy described…
Google Expands View-Through Conversion Optimization for Demand Gen
Google is expanding View-Through Conversion (VTC) Optimization for Demand Gen campaigns, building on the feature…
Google Lowers Demand Gen Budget Recommendation to 10x
Google has updated its Demand Gen bidding documentation, lowering the recommended daily budget for campaigns…
Google Updates Demand Gen VTC Optimization
Google has announced upcoming changes to view-through conversion (VTC) optimization in Demand Gen…
Google Ads Offers Up to $1,500 Credit for Demand Gen
Google Ads is currently offering advertisers a chance to receive up to $1,500 in ad credit when they create…
Google Ads Introduces Budget Panel
Google Ads has introduced the Budget Panel, located in the Performance Max and Demand Gen campaign review page.…
Demand Gen Drops for Holiday Season in July 2026
Google has announced its Demand Gen Drop for July 2026, focusing on enhancing retail best practices ahead of the…