Google Ads API Developer Assistant v4.0.0 Released
A major release of the Google Ads API Developer Assistant is now available. It provides tools to assist…
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PPC News: AI
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PPC News Feed is your go-to source for the latest updates on AI in PPC. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Microsoft Releases Agentic Commerce Playbook
Microsoft has released a new guide for agentic commerce called Prepare for the Age of AI Shopping, designed to…
“How This Ad Was Made” Added to My Ad Center
Google Ads has improved ad transparency to provide users with detailed information about ads generated…
Google Redesigns Asset Optimization Panel
Google Ads has introduced a redesigned Asset Optimization panel aimed at enhancing user experience. The updated…
Performance Planner Adds Campaign Change Testing
Google is updating Performance Planner with new tools to help advertisers evaluate campaign changes before…
Budget or Bidding Target Experiments Introduced for Search Campaigns
Google is expanding its Search campaign experiments with new ways to test budgets and ROI targets across…
TrueView Campaigns Upgraded to Video View Campaigns
Google Ads is upgrading TrueView in-stream and in-feed consideration campaigns to Video View Campaigns (VVC),…
Google Updates Minimum Product Image Size for Product Feeds
Google is sending out email announcing that effective January 31, 2027, all product images in Merchant Center…
AI Max Rolls Out Globally in Microsoft Advertising
Microsoft Advertising has started rolling out AI Max globally to all accounts as an optional suite for Search…
Google Ads Introduces Automatic Sitelink Suggestions
Google Ads can now help advertisers find sitelinks for their ad extensions. A new feature within the Google Ads…