Content Suitability Options Renamed for Video Campaigns
Google is updating the names of inventory mode options in Google Ads accounts starting May 2026.…
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PPC News Feed is your hub for the freshest updates in the ever-evolving world of Pay-Per-Click advertising. We sift through the sources so you save time and stay informed effortlessly.
YouTube and Discover Feed Election Ads Rules Clarified
Google has updated its YouTube and Discover Feed ad requirements to clarify how election ads are treated. The…
Google Ads API to Require Multi-factor Authentication
Starting April 21, 2026, the Google Ads API will request multi-factor authentication to safeguard Google Ads…
Autogenerated Assets in Responsive Search Ads Launching Soon
Microsoft is introducing autogenerated assets in Responsive Search Ads for campaigns that lack maximum text…
Microsoft Increases Campaign Name Limit
Microsoft Advertising has announced an increase in their campaign name limit from 128 characters to 400…
Microsoft Expands Seasonality Adjustments to Portfolios
Microsoft Advertising has expanded seasonality adjustments to support campaigns using portfolio bid strategies.…
Microsoft Ads Introduces Import for NCA Goal in PMAX
Microsoft Advertising has simplified the process of launching Performance Max campaigns with New Customer…
Landing Page Reporting Available for Microsoft’s PMAX
Landing page (Final URL) reporting is now available for Performance Max campaigns. This feature allows…
Messages from Ads as New Optimization Goal in Search
Anthony Higman recently highlighted a new optimization feature that allows advertisers to optimize Search…
Immersive Map View in Search Ads
Google is integrating immersive map view videos into PPC ads, a move that reflects evolving capabilities in the…