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Google Tests Advertiser List with Favicons

Screenshot of Google search results showing sponsored ads for “sosomo.com” (Search Engine Optimization) and “lumar.io” (SEO Marketing Platform), each with quick action buttons. Below is a “Hide sponsored results” button.

Google is currently testing a new format for sponsored search results that adds more information to the sponsored section. The test displays a list of advertisers alongside their favicons.

A Google search result showing “Sponsored Results” and a listing for Staylisted, advertising itself as the #1 Local SEO Agency. Logos for Staylisted, bigleap.com, and Forbes are visible above the result.

For related developments, see the earlier article about Google Ads testing grouped favicons next to sponsored labels published last month.

Screenshot of Google search results showing sponsored ads for “sosomo.com” (Search Engine Optimization) and “lumar.io” (SEO Marketing Platform), each with quick action buttons. Below is a “Hide sponsored results” button.

This update was surfaced by Sachin Patel.

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