Google has introduced a new beta feature called “Copy and edit with AI” directly in the table view of Performance Max asset groups.
This option is now available when you hover over an asset group, making it easier to duplicate an entire group and remix creative assets with a single click using AI.
The AI integration connects to Google’s Nano Banana 2 and VEO 3 for image and video editing, supporting advertisers with seamless creative updates inside Google Ads. The update is designed to save time by allowing users to generate creative variations without manual uploads or leaving the platform.
Importantly, the feature offers free and unlimited usage, giving advertisers more flexibility when testing and optimizing asset groups in PMAX campaigns.
This update was spotted by Thomas Eccel.