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Combinations Roll Out in Google Ads Asset Groups

A screenshot of the Google Ads Performance Max Top Combinations tab displays asset groups with logo, headline, description, and business name. A large red arrow highlights a “Link” field in one of the combination cards.

Rakshit Shetty shared that Google has introduced its Combinations tab for each Performance Max asset group, giving advertisers visibility into their best-performing creative mixes.

The feature shows how Google’s AI combines logos, headlines, descriptions, images, sitelinks, and other assets to drive results.

Why it matters:

  • See which creative pairings actually perform best in your campaigns
  • Gain transparency into how Google’s AI assembles ads in Performance Max
  • Optimize future assets with real performance insights
A screenshot of the Google Ads Performance Max Top Combinations tab displays asset groups with logo, headline, description, and business name. A large red arrow highlights a “Link” field in one of the combination cards.

This feature was previously available for responsive search ads within Search campaigns.

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