Google Ads users are starting to see a new promotion highlighting AI Max for Search campaigns directly in the campaign settings panel. This in-platform message appears to function as an ad drawing attention to the AI Max feature for campaign management.
Advertisers might encounter this notification when auditing or updating their account settings. While Google Ads has regularly introduced AI-driven tools, this approach stands out as it actively promotes adoption within the standard campaign workflow.
This update was discovered by Julie Friedman Bacchini.