Google Releases New Videos for Performance Max
Last week, Google released a series of new videos focused on value-based bidding for lead generation. Now,…
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PPC News: August 2024
74 posts
Explore PPC news published in August 2024 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
YouTube Ads to Face New Restrictions Under Limited Ad Serving Policy
In September 2024, Google will update its Limited Ad Serving policy to include YouTube ads. Unqualified…
No More 24-Hour Wait for Conversion Adjustments
Starting September 9, 2024, Google Ads API users can upload conversion adjustments immediately after the…
Deprecation of Energy Efficiency Attributes Postponed
Google has informed retailers via email that the discontinuation of energy efficiency attributes, announced in…
Commission Bidding in Google Hotel Ads Extended Until February 2025
Google has announced an extension of the sunset of commission bidding in Hotel Ads, pushing the deadline to…
Updated Company Name and URL in Mobile Search Ads
Adriaan Dekker shared that Arpan Banerjee discovered Google Ads and is testing a new layout for displaying…
Google Ads Enhances Conversion Diagnostics Tab
Google Ads has rolled out significant updates to its Enhanced Conversion Diagnostics Tab, providing advertisers…
Google Releases New Videos on Value-Based Bidding for Lead Generation
Google has recently released a series of new videos focused on value-based bidding for lead generation. The…
Google Ads Requires Switching to Monthly Invoicing
Google Ads has recently begun notifying selected accounts to transition to monthly invoicing through a…
Sitelinks Featuring Arrows On Desktop
A new sitelink experiment has been observed on desktop, featuring sitelinks accompanied by an arrow in a light…