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Simplified Access to Demand Gen Ad Group Settings

A screenshot of an ad management dashboard highlights ad group details with simplified access. An arrow directs attention to a gear icon for easy adjustment of ad group settings. The page showcases options for campaigns, demand gen recommendations, and experiments, listing target CPA and status for each ad group.

Thomas Eccel noticed an enhancement in the Google Ads online interface for managing Demand Gen campaigns. Google has introduced a shortcut for accessing ad group settings directly from the Overview section for this type of campaign.

If you already use the new Google Ads interface, the easier way to access campaign and ad group setting is to use the gear wheel icon next to the campaign/ad group name.

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