Consumer Finance Restricted in Personalized Ads in the U.S. and Canada
In February 2024, Google will update its Personalized ads policy to introduce new limitations on personalized…
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PPC News: November 2023
88 posts
Explore PPC news published in November 2023 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Two New Parameters for Consent Mode
Starting in 2024, Google will require the use of two new parameters for advertisers who wish to use personalized…
Google’s Holiday Offer of $1000 for New Accounts
Peter Ruchti shared an email from Google announcing a promotional offer of $1000 in Google Ads credits for the…
GMC Version in Account Overview
When using a Multi-Client Center (MCC) account in Google Merchant Center, a new feature has been introduced: a…
Reminder to Add Holiday Deals to Merchant
An interesting pop-up started to show up in Google’s search engine as a reminder to add holiday deals to…
Updates on Gambling and Games Policy for Argentina
The policy on Gambling and Games has been revised for Argentina. Further details can be found in the linked information.
Audience Performance in App Campaigns
The audience performance section was spotted in the App campaigns. It is in beta and works as a signal to reach…
Budget Simulator’s New Columns
Vivek Gupta has uncovered new columns under its Budget Simulator. These columns offer valuable insights into how…
Policy Manager’s New Warning System
Google has introduced a new warning system in the Policy manager of Google Ads. This system employs a…
Video View Campaigns in the Reach Planner
Video View campaigns have recently been introduced as a beta feature within the Reach Planner. This addition…