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Google Ads API v26.2 Brings New Features and Updates

Illustration showing a browser window with code symbols and "API" text, next to a screen displaying the Google Ads logo, connected by colorful lines.

Google has released version 26.2 of the Google Ads API, adding several new features and updates. 

A notable addition is the OVERLAY_TEXT_ON_VIDEOS enum value in the AssetAutomationType. This allows text from associated assets to overlay onto video assets in Demand Gen video responsive ads. By default, new ads in this version opt in to this feature, contrasting previous API versions where it was opted out.

Support for seasonality adjustments has expanded to include Demand Gen campaigns across several channels. Also included are new Multi-Party Authorization error codes to enhance approval processes.

For reporting, unique reach metrics now support additional segmentation, and hotel booking itineraries gain expanded geo-targeting and conversion metric reporting.

Read the official announcement here: Google Ads API v26.2 Release Notes.

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