Google Strengthens Data and Measurement Tools
Google has announced enhancements to its measurement capabilities, aiming to drive business growth through…
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PPC News: API
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PPC News Feed is your go-to source for the latest API news in Google Ads and Microsoft Advertising. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Ads API v22 Set to Stop Functioning in October
Google Ads API v22 will sunset on October 7, 2026. As of this date, all requests made through v22 will fail,…
Google Ads Developer Policies Updated for Enhanced Security
Google has revised its Developer Policies, previously called the Google Ads API Policy, aimed at enhancing…
Microsoft Advertising Adds Dual-ID Account Linking
Microsoft Advertising is enhancing account security by implementing a Dual-ID requirement for account linking.…
Google Adds Loyalty Member Bidding Controls
Google Ads has added new customer retention controls for loyalty program members, giving advertisers more…
Google Ads API Developer Assistant v4.0.0 Released
A major release of the Google Ads API Developer Assistant is now available. It provides tools to assist…
Google Ads API v25.1 Released
Google has announced the release of v25.1 of the Google Ads API. New features in v25.1 include: A live…
Microsoft Publishes Conversions API Documentation
Microsoft Advertising has published a new documentation for the Conversions API (CAPI). This server-side…
Migrate Campaign-Level Broad Match and Automatically Created Assets to AI Max
Google Ads will commence the automatic upgrade of Search campaigns utilizing Campaign-level Broad Match and…
Google Ads API Pilot Against Account Takeovers
Google is piloting a new security layer for the Google Ads API that locks down sensitive operations across…