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Google Adds Icons to Conversion Tracking Statuses

A table of conversion actions showing three rows with “Awaiting conversions” status, indicated by an hourglass icon and a red arrow pointing to one of them.

Google Ads has added new status icons to the Conversion Tracking section, making it easier for advertisers to identify the status of their conversion actions at a glance.

For example, an hourglass icon now appears next to the Awaiting conversions status, indicating that the conversion action has not yet recorded any conversions.

This small visual update makes it easier to scan conversion tracking statuses without relying solely on text.

This update was shared by Arpan Banerjee and Adriaan Dekker.

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