Pickup Cost and Minimum Order Requirements in EEA Countries
Google has announced that as part of its annual product data specification update, a new pickup…
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PPC News: Google Merchant Center
110 posts
PPC News Feed is your go-to source for the latest Google Merchant Center updates. No more juggling multiple sources. We gather all the updates, so you don’t have to.
GMC Product Data Specification 2026 Update Released
Google has announced its annual update to the Merchant Center product data specification, introducing new…
Merchant API Arrives for Google Ads Scripts in April
Google has announced that the Merchant API will be available in Google Ads scripts starting April 22, 2026,…
Google Publishes Universal Commerce Protocol Onboarding Guide
Google has published a new help page explaining how to onboard to the Universal Commerce Protocol in Merchant…
Vehicle Ads Expand to Spain, Italy and Germany
Google has announced that vehicle ads are now available to advertisers in Spain, Italy, and Germany, with more…
Google Expands Loyalty Program Features for Advertisers
Google is expanding its loyalty program features for Merchant Center users, aiming to help retailers strengthen…
Google Expands Shopping Ads to 15 New European Markets
Google has announced the launch of Shopping Ads in 15 additional European countries. This rollout will occur in…
Google Updates Shopping Ads Policy on Political Content
Google will introduce stricter guidelines on political content in Shopping ads from April 16. This move brings…
Merchant Center Flags Vehicle Ad Data Quality Issues
Starting in mid April 2026, Google Merchant Center will begin highlighting data quality issues specifically for…
Google Updates UCP With Cart, Catalog, and Loyalty Features
Google has announced new capabilities for the Universal Commerce Protocol, an open standard designed to simplify…