AI Mode Formats Announced at GML 2026 Begin Appearing
Sachin Patel spotted two new ad formats live in Google’s AI Mode, both originally announced during Google…
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PPC News: Shopping
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PPC News Feed is your go-to source for the latest updates on Shopping campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Search Tests New ‘For You’ Label in Product Grids
Google is testing a new “For you” label. It shows in the right panel under the Sponsored…
New Animation Detected in Google Shopping Ads
Google is testing a new hover animation in Shopping ads where the ad section slightly expands when users move…
Bing Testing Sale Prices in Green Highlights and Cross-Outs
Bing is currently testing a new pricing feature that displays sale prices highlighted in green and crossed out.…
YouTube Ads Now Feature Brand Carousels
YouTube is testing brand carousels within video ads, expanding how advertisers can showcase multiple brands when…
Trending Brand Label in Shopping Ads
A new label called Trending Brand has been observed in Shopping ads on Google. This update was spotted by…
Bing Tests Grey Background for Shopping Ad Prices
Bing appears to be testing a new Shopping ads design where product prices are displayed on a light grey…
Microsoft Confirms Shopping Ads Delivery Issue in EMEA
Between May 13, 10:00 AM UTC and May 21, 02:03 PM UTC, some advertisers may have encountered a “No…
Google Merchant Center Introduces Conversational Attributes
Google Merchant Center now offers conversational attributes designed to enhance product data understanding for…
GML 2026: UCP Coming to YouTube
YouTube is enhancing its advertising capabilities by introducing shoppable ads that integrate a Buy now button…